Who Is Archita Phukan? Age, Height, Family, Net Worth & The Viral Video That Broke the Internet
Who is Archita Phukan?
Archita Phukan, popularly known as Babydoll Archi, is an Indian social media influencer, plus-size model, and digital content creator. Hailing from Assam, she gained widespread recognition after a bold and stylish Instagram reel featuring the viral audio “Dame Un Grrr” catapulted her into online fame in 2025. Known for her unapologetic confidence, empowering body-positive content, and eye-catching transformations, Archita has become a symbol of modern self-expression and identity in Indian digital culture.
| Attribute | Details |
| Full Name | Archita Phukan |
| Nickname | Babydoll Archi |
| Date of Birth | February 9, 1995 |
| Age (as of 2025) | 30 years |
| Birthplace | Assam, India |
| Nationality | Indian |
| Profession | Social Media Influencer, Plus-Size Model, Creator |
| Known For | Viral “Dame Un Grrr” Instagram reel |
| Active Since | 2022 (social media career start) |
| Religion | Hinduism |
| Education | Bachelor’s Degree – Delhi College of Tech & Management |
| Languages Known | Assamese, Hindi, English |
| Current Location | New Delhi, India |
Archita Phukan Early Life
Born on February 9, 1995, in a Brahmin family in Assam, India, Archita had a humble and disciplined upbringing. As a child, she was introverted and highly focused on academics. She also developed an early interest in classical dance and music, which would later influence her visual and expressive content online. Despite growing up in a conservative environment, Archita always felt a strong pull toward creative freedom and individuality.
Archita Phukan Early Life
Born on February 9, 1995, in a Brahmin family in Assam, India, Archita had a humble and disciplined upbringing. As a child, she was introverted and highly focused on academics. She also developed an early interest in classical dance and music, which would later influence her visual and expressive content online. Despite growing up in a conservative environment, Archita always felt a strong pull toward creative freedom and individuality.
Archita Phukan Education
Archita attended Little Flower High School in Assam, where she was known for her academic excellence and artistic inclinations. After high school, she moved to New Delhi in 2013 to pursue engineering at a private university. However, she faced personal and mental health challenges and dropped out during her third year.
Undeterred, Archita returned to academics and later completed her Bachelor’s degree in Computer Science in 2023 from the Delhi College of Technology and Management. Her story reflects resilience and the ability to redefine one’s path after setbacks.
Archita Phukan Family
Archita was raised primarily by her mother, whom she often credits as her emotional anchor. She has not publicly disclosed many details about her father or siblings, choosing to keep that part of her life private. Her family’s traditional background initially clashed with her bold online persona, but over time, they have come to support her unconventional career path.
| Relation | Name | Details |
| Mother | Not Public | Raised primarily by her; emotional anchor |
| Father | Not Disclosed | Little known; private |
| Siblings | Not Disclosed | Possibly only child |
| Marital Status | Unmarried | No public info on relationship status |
Rise to Fame: The Viral Moment
Archita’s big break came in mid-2025 when she posted a saree transformation reel on Instagram using the viral audio “Dame Un Grrr.” Her confident body language, styling, and attitude quickly captivated viewers, and the video crossed millions of views within days. The clip trended nationally, turning her into an overnight sensation.
What made the reel stand out wasn’t just the style, it was Archita’s refusal to fit into narrow beauty norms. Her content resonated with young Indians, especially women who saw in her the courage to own their identities without compromise.
Archita Phukan, a popular Assamese influencer, reflects on her traumatic past in sex work. She has shared her journey of resilience and empowerment, having rescued eight girls from similar situations with the help of a friend and organisation.
Archita Phukan Career
Following her viral success, Archita expanded her career into:
- Plus-size modeling: Collaborated with lingerie, fashion, and lifestyle brands promoting inclusivity.
- Digital campaigns: Known for body-positive messaging, she has been featured in empowerment-themed campaigns.
- Playboy Lingerie Model Campaign (2023): Reportedly ranked in the top 5 globally, making her one of the first Indian women to achieve such a feat in that category.
While rumors swirled around her connections with adult media personalities, Archita maintained her focus on fashion and digital empowerment, using virality to her advantage without addressing controversies directly.
Archita Phukan Controversies & Public Perception
Archita’s fame hasn’t been free of criticism. Some online users questioned whether she was a real person or an AI-generated character, while others speculated about her alleged ties to the adult entertainment industry—particularly after a viral photo with Kendra Lust, a popular American adult film actress.
Despite speculation, there is no verified evidence supporting these claims. Archita has chosen to stay silent, letting her work and presence speak for itself. Her authenticity, style, and consistency continue to gain her fans—and sponsorships.
Archita Phukan Net Worth
As of 2025, Archita Phukan’s estimated net worth ranges between ₹20 to ₹40 lakh INR (≈ $25,000–$50,000 USD). Her income sources include:
| Income Source | Estimated Earnings |
| Instagram Sponsorships | ₹8–12 lakh/year |
| Brand Collaborations | ₹5–10 lakh/year |
| Modeling Assignments | ₹4–6 lakh/year |
| Other Digital Revenue | ₹2–4 lakh/year |
| Estimated Net Worth | ₹20–40 lakh (≈ $25K–50K USD) |
Archita Phukan Social Media Presence
Archita’s core fanbase is on Instagram, where she posts bold, fashion-forward reels, transformation videos, and inspirational body-positive content.
| Platform | Handle | Followers (Approx.) |
| @babydoll_archi | 845K+ | |
| TikTok | Not Active (India ban) | N/A |
| Twitter (X) | Not active / not public | < 1K |
| Not confirmed | Unknown |
Her content is widely shared across reel compilations, fan pages, and lifestyle blogs.
Archita Phukan Physical Appearance
| Feature | Details |
| Height | Approx. 5 ft 5 in (165 cm) |
| Weight | Plus-size build (estimated ~75–85 kg) |
| Body Type | Curvy / Plus-size |
| Hair Color | Black (often dyed/styled) |
| Eye Color | Dark Brown |
| Skin Tone | Medium / Wheatish |
| Distinct Features | Saree reels, body-positive poses |
| Style Aesthetic | Bold, fusion, modern ethnic |
| Tattoos | Yes (visible in some shoots) |
Inspirational Themes
Archita’s biography is more than a story of viral fame, it’s a narrative of self-acceptance, resilience, and cultural defiance. In a country where plus-size models are underrepresented, she stands tall as a bold and modern figure pushing the boundaries of beauty and confidence.